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Benefits of Art in Medicine: Film Room and Johns Hopkins Bayview

Benefits of Art in Medicine: Film Room and Johns Hopkins Bayview


According to studies on the use of visual art within hospitals, it has been found that, there is “evidence that the display of visual art, especially images of nature, can have positive effects on health outcomes, including shorter length of stay in [a] hospital, increased pain tolerance and decreased anxiety.” Attributing itself to this principle is a project we recently completed with Johns Hopkins’ Bayview campus.

This campus, located in Baltimore, is revitalized after a $600 million transformation that began in 1984 and continues today. Centers housed here include the Burn Center, Women’s Center for Pelvic Health, Asthma & Allergy Center and Memory and Alzheimer’s Treatment Center, along with highly rated geriatric Medicine and Rheumatology programs. The expanse of these specialties and others, in conjunction with a large faculty, staff, and visitors means an ongoing influx of people coming and going, and leaves a great opportunity to complement the work being done with the touted benefits of visual art.

For this project near a patient waiting area, we implemented a customized cut of a cherry blossom design laid above a printed teal-colored wave pattern. Our decorative films typically offer a wide variety of usages in a large array of colors and patterns, and, as with this project, can be especially creative when we are asked to custom-design the film. The cherry blossom, or Japanese sakura, is well known in our area because of the blooms that come every spring off the trees on the Tidal Basin in Washington, D.C., and—a more subtle nuance—represent springtime, a time of renewal, which can be inspirational for those facing hardship or challenging situations. As waiting rooms or exam rooms (or the like) can be daunting, the film, coupled with the breezy color of teal, a calming color, is meant to evoke a sense of peace and reduced apprehension to those viewing it, while allowing transparency and light through the glass.

When the times comes to change the décor or perhaps remodel or move rooms around as the need arises, the decorative film is easy to remove and not nearly as cost-prohibitive as exchanging for completely new panes of glass. Our hope is this beautiful design will work to bring a bit of nature indoors and bring an understated solace to those near it. We are excited to see how else our films can tastefully benefit our clients’ business ideas and any professional goals the staff may have.

For more details on our decorative films and how they can affect and improve your waiting spaces or treatment centers, please contact us.